IRVINE, Calif. via stackla.com
Episerver, a global provider of a single platform to smartly manage digital content, commerce, and marketing in the cloud, today launched enhanced user-generated content (UGC) and a distributed order management system (DOMS) on its unified content and commerce platform. The new capabilities will help customers engage with their customers at the right time in the right place with the right message as part of an experience-driven approach to digital commerce.
Episerver UGC, powered by Stackla, is an out-of-the-box, self-contained cloud service that uses machine learning automation to identify, rights manage and showcase the best user-generated content. Designed for marketers and merchandisers, the solution draws on dynamic filters to streamline the discovery and curation of user-generated content across various channels and personalize it to site visitors. This results is higher engagements, customer trust and advocacy and, ultimately, drive increased revenue.
“Episerver customers already have access to market-leading content personalization and commerce solutions, but most brands struggle to source enough relevant content to fuel this technology,” said Stackla CEO and Co-Founder Damien Mahoney. “When you add a rich and abundant source of authentic, visual customer content, the result is personalized customer experiences at scale.”
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Episerver UGC Powered by Stackla has also been covered in industry media at CMS Connected.